JPMorganChase Corporate Challenge

A 3.5-Mile Corporate Run Through the Dallas Arts District, Employees Only.

The JPMorganChase Corporate Challenge is a 3.5-mile non-competitive run open exclusively to company employees, one stop on a global series that runs in 16 locations across six continents, 8 of them in the U.S. Each city's edition supports its own local beneficiary; in Dallas, that's United Way of Metropolitan Dallas. Teams register by company, run together through downtown, and stay for a post-race concert. Road closures don't go up until 5 p.m., the race starts at 7:30 p.m., and the whole site is torn down by 11 p.m.

ESW works alongside On Board Experiential as production partner on the Dallas edition. ESW's scope covers venue design, site layout, event build-out and teardown, city permitting, course logistics, corporate team registration, PA production, and public safety coordination. The post-race concert is also within our scope.

For nearly 50 years, JPMorganChase has hosted the Corporate Challenge in locations across the world, from New York City to China to Australia. The global series now runs in 16 locations across six continents, with more than 6,900 companies and 220,000 runners participating worldwide, and each city's edition is paired with a local beneficiary rather than a single global one. Dallas-Fort Worth's history with the series is its own story: the event ran here from 2001 to 2004 before a long hiatus, and 2025 marked its fourth running in DFW in the current era. Registration in Dallas has grown nearly 95% since 2022.

When the City Shows Up to Run.

ESW works alongside On Board Experiential on the Dallas edition. The event runs on an evening turnaround unusual for a race this size. ESW's scope covers city permitting, course setup, corporate team registration and corrals, PA and announcer production, public safety coordination, and the post-race concert infrastructure within that single-evening window.